It’s the beginning of October, which means it’s time for fall fashions, pumpkin-spice everything, and buying lots and lots of pink crap in the name of breast cancer research. For those of you who don’t know, October is Breast Cancer Awareness Month. What does this mean, exactly? Well, according to the National Breast Cancer Foundation it’s “an annual campaign to increase awareness of the disease” Because, apparently, people aren’t aware of breast cancer? But that’s a rant for another time. Today, I want to talk specifically about the prevalence of pink merchandise that consumers are encouraged to purchase year-round (but especially during the month of October) to support breast cancer awareness and supposedly to raise funds for research into a cure.
Now, before I get too far into this, I just want to take a moment to tell you about my family’s experience with breast cancer. Both my mother and my aunt are survivors (18 years and 6 years, approximately), and many of my family members have suffered and died from other forms of cancer. So obviously, I want to find a cure for breast cancer (and every type of cancer!). I don’t think anyone out there is seriously pro-cancer, and just because I don’t support Komen, doesn’t mean that I don’t support finding a cure. But more on that in a bit.
So wait, what does Komen have to do with October? Why pink? These are good questions, and ones that I don’t necessarily have answers to. I just know that every October Komen, and other organizations push special pink merchandise (everything from kitchen accessories to drill bits) to raise awareness and funds for breast cancer research. So why exactly is this problematic? A couple of reasons.
First of all, Susan G. Komen’s mission statement is “to save lives and end breast cancer forever by empowering others, ensuring quality care for all and energizing science to find the cures.” This is obviously admirable, but the problem is… that they don’t always follow through.
In 2012, Komen cut off their funding for Planned Parenthood, citing a newly created rule which prevented them from providing funds to any organization under congressional investigation. Just a reminder, this particular investigation sought to discover whether Planned Parenthood was using federal funds for abortions, an issue that is long-standing, well known and ongoing. This was not exactly a criminal investigation, and after 4 days of public outrage, Komen amended its rule to allow them to continue funding Planned Parenthood, an organization that provides over 1.4 million cancer screenings per year.
You’d think that an organization that is all about ending breast cancer would naturally want to support another organization that is about providing cancer screenings. But I guess its not that simple. Now is this really as malicious as it seems? Maybe. Because, technically, Komen did have that rule. And, technically, Planned Parenthood was under investigation.
But… Let’s look at another example.
Ever heard of a perfume called Promise Me? It was a pink perfume produced by the Susan G. Komen foundation back in 2011.It was named for a promise made to the original Susan Komen by her sister Nancy Brinker. About 2.5% of the perfume’s $59 price tag actually went toward research (according to PRWatch.org), which isn’t great, but it’s not awful either. So, what’s the problem here? Well… Promise Me contained at least one chemical that was known to be toxic. Oops. Toluene, while found in many fragrances and perfumes, is known to be toxic, and is monitored by the EPA as a potential environmental hazard. There’s been a lot of back and forth about toluene and other chemicals and their addition in consumer products such as Promise Me. It is known to be toxic in large amounts, and can have adverse effects on developing fetuses.
However, there is no good data about long-term effects of minimal exposure (such as from perfume), so there is no warning against it on the bottle, and no real regulation as to its use in consumer products. Because of this, a lot of companies (including TPR Holdings, manufacturers of Promise Me) add it to their products. But is it really too much to ask of Komen to be better than this? If there is any chance that a chemical can be harmful to women, maybe… just maybe, it shouldn’t be added to products that are being marketed to women to support cancer research. Just saying. At least Komen pulled the product when it found out, right? Uh, no. They cut ties with TPR Holdings, and stopped producing more perfume, but they didn’t pull bottles already on store shelves. And 4 years later, you can still get Promise Me on eBay.
Okay, so they aren’t big on Planned Parenthood, and maybe they made a perfume that had some not-so-good chemicals in it. That’s not so bad. Lots of companies make little mistakes like these. Why should Komen take so much crap?
Well, let’s look at yet another example…
What’s the absolute last thing you would expect to see in pink. If you answered “drill bits for fracking”, I would have to agree with you. Yet in late 2014 Komen partnered with Baker Hughes to produce just that, collecting $100,000 in donations for their trouble. Let’s set aside the hypocrisy of Komen taking donations from a company that in 2007 pled guilty to corruption charges, and focus on the hypocrisy inherent in supporting an industry that at best might not have too much of a negative impact on the environment.
Hydraulic fracking is a controversial topic, and with good reason. While it provides us with much needed fossil fuel (at least until we can actually commit to using cleaner and more sustainable sources of energy), there are potential dangers. While this particular issue continues to be studies, the United States Geological Survey has already admitted that fracking can cause earthquakes. There is also concern that chemicals released by the injection of large amounts of water into the ground could potentially be carcinogenic (ie. cause cancer). Even if this is found in the long-run not to be true (although there are already studies that suggest it is true), why would Komen want to take that chance? Remember, their mission statement says that they want to “end breast cancer.”
Why would Komen want to be involved with an industry that is so potentially dangerous? Well, the $100K donation probably didn’t hurt. Which leads to another question: Do I really want to support an organization that puts money before my health? I guess that there are a lot of different factors here, including a balance of donations in versus research out. And those donations have to come from somewhere. But time after time we’re seeing Komen partnering with organizations that just don’t quite seem to mash with their mission statement.
Like… the NFL.
One of the biggest partners of “Pinktober” is the National Football League. Every year NFL teams wear pink helmets and have their players give speeches about how much they love their mothers and sisters and wives, and how badly they want to end breast cancer. And this in and of itself is not a bad thing. I 100% believe that we need more (cis)men involved in women’s health issues. We need to destigmatize “women’s problems” and bring the conversation about breast health to a national audience. In this, the NFL might actually be doing some good.
When it comes to raising dollars though… Only a small percentage of the money raised from the sale of pink NFL merchandise actually goes to cancer research. According to Business Insider, it’s about 90% of 25%. Now, I’m admittedly not great at math, and percentages tend to throw me off, but even I know that’s not a lot. It’s about $22.50 for every $100 spent on pink NFL merch. Now, this probably isn’t really anyone’s fault, per say. There are a lot of dollars that go into manufacturing pink… stuff, and people need to get paid. It’s okay, I understand. It doesn’t even bother me that much. So why did I even bring it up? To mention that while Komen is busy partnering with the NFL to support women’s health, the NFL is busy covering up violence and aggressive acts committed against women by their very own players.
If I had to sit down and write about every single act of domestic violence that was covered up, hushed over or just plain dismissed by the NFL, I would be here all day, and I would be very depressed. It’s no secret that the NFL covers up allegations and accusations of domestic abuse against their players, and a quick Google search will give you plenty of names. Most people know and acknowledge that there is a huge problem with violence in general, and domestic violence in particular among NFL players, and that sweeping changes are needed in the league. So… why is Komen working with so many teams?
If you take a look at any one of these issues, it doesn’t really look so bad for Komen. But when taken all together… Well, I personally can’t stomach the thought of supporting an organization that has so many problematic products and partners. While I agree that breast cancer is a terrible disease that takes too many loved ones away from us much too soon, I also don’t support fracking or domestic violence. How can I in good conscience buy products from or donate to Komen? Well, I can’t. And I don’t. I don’t wear pink in october, I don’t put ribbons on my clothing or on my car. I don’t buy pink pens and drill bits and hammers and tupperware and kitchen stuff, and who knows what else. I don’t support pinkwashing (the practice of selling pink crap to make it look like you support women’s health when really you couldn’t give a … about women’s health issues). I don’t support Komen. And while I don’t want to tell anyone else what to do, I would strongly suggest thinking twice before buying that pink bucket of KFC. Really.
Sources:
- http://www.charitynavigator.org/index.cfm?bay=search.summary&orgid=4509#.Vg6N82flu1s
- http://www.nationalbreastcancer.org/breast-cancer-awareness-month
- http://ww5.komen.org/AboutUs/OurWork.html
- http://www.washingtonpost.com/blogs/ezra-klein/post/2012/01/31/gIQAACW0fQ_blog.html
- http://www.ebay.com/bhp/promise-me-perfume
- http://www.dailyfinance.com/2011/10/04/could-perfume-to-benefit-breast-cancer-also-cause-breast-cancer/
- http://www.prwatch.org/NODE/11043
- http://www.epa.gov/chemfact/f_toluen.txt
- http://www.atsdr.cdc.gov/phs/phs.asp?id=159&tid=29
- https://www.washingtonpost.com/posteverything/wp/2014/10/21/komen-is-supposed-to-be-curing-breast-cancer-so-why-is-its-pink-ribbon-on-so-many-carcinogenic-products/
- http://www.nbcnews.com/health/cancer/pink-drill-bits-bring-complaints-komen-tie-fracking-n223166
- http://www.bakerhughes.com/products-and-services/pressure-pumping/hydraulic-fracturing
- http://www.nytimes.com/2007/04/27/business/worldbusiness/27settle.html?ex=1335326400&en=3de754dd4122acf5&ei=5088&partner=rssnyt&emc=rss&_r=0
- http://www.usgs.gov/faq/categories/9833/3428
- http://www.telegraph.co.uk/news/science/science-news/10520735/Fracking-chemicals-could-cause-infertility-cancer-and-birth-defects.html
- http://www.nfl.com/pink
- http://www.nfl.com/news/story/0ap1000000068474/article/nfl-supports-breast-cancer-awareness-month
- http://www.businessinsider.com/small-amount-of-money-from-pink-nfl-merchandise-goes-to-breast-cancer-research-2013-10
- http://ww5.komen.org/News/Susan-G–Komen-for-the-Cure%C2%AE-Announces-New-Grants-and-Partnership-with-the-NFL-Players-Association-to-Kick-Off-the-2013-Global-Race-for-the-Cure.html
- http://www.nbcnews.com/storyline/nfl-controversy/still-playing-12-nfl-players-have-domestic-violence-arrests-n204831
- http://profootballtalk.nbcsports.com/2015/10/01/pink-is-back-in-the-nfl-starting-tonight/
- http://www.imperialvalleynews.com/index.php/news/sporting-news/5531-nfl-supports-breast-cancer-awareness-month-with-crucial-catch-campaign.html
- http://www.ecouterre.com/10-ridiculous-pinkwashed-products-that-may-increase-your-risk-of-breast-cancer/2/